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Head of Marketing Nordic

Country : Sweden Sweden

Town : Stockholm

Category : Marketing

Contract type : Permanent

Availability : Full time

Company presentation

SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy and all genders are welcome. Simply click APPLY ONLINE and follow the steps to upload your application.
- Implement seasonal and future International Marketing initiatives within the Area as per defined Brand and commercial objectives.
- Represent the Area throughout the defined seasonal Regional GTM process including the Regional Marketing milestones providing input and insights to optimize marketing category and channel execution.
- Implement Creative Brief Process as per set parameters and timelines within the Area to address local/regional campaign extensions, strategic/key account initiatives, brand ignition projects etc. as agreed by Regional Marketing
- Execute Regional seasonal priorities in alignment with Area Sales and Merchandising
- Represent Area Marketing at key internal and external milestones where required.
- Set targets and manage performance for the Nordic Marketing team.
- Synchronize all four countries in the marketing area.
- Identify Channel Marketing efficiencies and synergies to improve procedures, transparency and Area ROI.
- Execute efficient reporting including budget management within the Area.
- Ideally degree level or equivalent experience
- Proven marketing experience for an international multi category brand, preferably in the sporting goods or lifestyle industry
- Previous management experience
- Country/Area experience is a must
- Strong leadership, organizational and decision-making skills
- Proven interpersonal & presentation abilities to operate effectively with cross-functional teams
- Results oriented can-do attitude
- Strong understanding of budgeting
- Commercial orientation
- Ability to flawlessly execute and implement regional strategies
- Experience of developing strong relationships, communicating across a wide variety of networks
- Effectively defines, plans, schedules, controls tasks and projects
- Brand Management Delivery & Translation
- 360 Marketing expertise (media, digital, PR, sports marketing, trade, consumer etc.)
- Go To Marketing Process Excellence
- Strategic Thinking
- Financial & Budgetary Expertise

Job description

- Implement seasonal and future International Marketing initiatives within the Area as per defined Brand and commercial objectives.
- Represent the Area throughout the defined seasonal Regional GTM process including the Regional Marketing milestones providing input and insights to optimize marketing category and channel execution.
- Implement Creative Brief Process as per set parameters and timelines within the Area to address local/regional campaign extensions, strategic/key account initiatives, brand ignition projects etc. as agreed by Regional Marketing
- Execute Regional seasonal priorities in alignment with Area Sales and Merchandising
- Represent Area Marketing at key internal and external milestones where required.
- Set targets and manage performance for the Nordic Marketing team.
- Synchronize all four countries in the marketing area.
- Identify Channel Marketing efficiencies and synergies to improve procedures, transparency and Area ROI.
- Execute efficient reporting including budget management within the Area.

Profile

- Ideally degree level or equivalent experience
- Proven marketing experience for an international multi category brand, preferably in the sporting goods or lifestyle industry
- Previous management experience
- Country/Area experience is a must
- Strong leadership, organizational and decision-making skills
- Proven interpersonal & presentation abilities to operate effectively with cross-functional teams
- Results oriented can-do attitude
- Strong understanding of budgeting
- Commercial orientation
- Ability to flawlessly execute and implement regional strategies
- Experience of developing strong relationships, communicating across a wide variety of networks
- Effectively defines, plans, schedules, controls tasks and projects
- Brand Management Delivery & Translation
- 360 Marketing expertise (media, digital, PR, sports marketing, trade, consumer etc.)
- Go To Marketing Process Excellence
- Strategic Thinking
- Financial & Budgetary Expertise

MARKETINGHEAD OF MARKETING NORDICStockholm, Sweden
SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy and all genders are welcome. Simply click APPLY ONLINE and follow the steps to upload your application.
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